It’s about love, love for sneakers and its culture.

Enterprise Japan products are rich in quality, comfortable by design and portability, and recognizable. The sneaker-culture is a continuous source of inspiration and drive for change for ENPJP to the world of the new urban generation. With the iconic rocket-logo represents exactly that: a symbol of movement.

Aspiration, desire, and enthusiasm, where Enterprise Japan immersed itself in the original values that had determined, created, generated, and encompassed the creative power of the great big cities. A perfect summary of genius, innovation, experience, taste. Combined with the needs of contemporary production.